Introduction LetterDear Prospective APEX Reseller Program Member, Thank you for your interest in the APEX Reseller Program (ARP). At APEX, we understand that a healthy Value Added Reseller (VAR) channel is critical to the ongoing success of our company. That is why ARP was created with our current and future VARs in mind. Within ARP, you will find all of the information and tools necessary to start a productive relationship as an authorized APEX VAR. Since its inception in 1989, APEX has uniquely focused solely on enhanced services solutions for the telecommunications industry. This has made us a leader with over 10,000 installations, in over 90 countries, including over 200 Service Providers and Carriers. As we continue to grow and expand our presence around the world, we also continue to look for VARs, who like us, have customer-centric attitudes, successful experiences and an entrepreneurial passion for success. ARP is designed to provide its Members with the support services they need to successfully integrate, resell and install APEX products. Whether it is technical support, project management, professional services, RFI/RFP assistance, quotes generation, or a host of other services, ARP's main objective is to provide its Members with the tools they need to implement successful projects. To ensure your success, we make sure our staff is fully trained on our own products, as well as those which we resell, and they are kept abreast of industry trends. APEX has over 90 active VARs around the world providing development, integration and support services to hundreds of clients in many vertical markets. Being a part of this extensive ARP Network provides many benefits, all of which are described in the following sections. Through this Network, you have access to not only to what we do at APEX, but you also have access to what other ARP Members do; since a unique feature of ARP includes making ARP Members' applications and technology integrations available to other Members in the Program. Whether it is our OmniVox3D™ Application Server integrated with the award-winning OmniView® Service Creation/OAM&P Environment, our OmniVoXML™ Media Gateway, our APEX Multi-Service Platform (MSP) or one of our Service-Ready Solutions, you can feel confident you are working with some of the most mature, reliable, robust and carrier-class products available today. However, don't take our word for it. Just take a look at our reference lists with some of the leading companies around the world that are depending on our products to answer millions of (mission-critical) calls a day. Please take a few minutes to review the following pages and feel free to call your salesperson with any questions. Once you are ready to join, simply fill out the ARP Application and the Mutual Non-Disclosure/Confidentiality Agreement. Shortly thereafter, someone from our sales team will contact you. Once again, than you for your interest in the APEX Reseller Program, and all of us at APEX look forward to having you on our team. Sincerely, Elhum Vahdat
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